Tag Archive | "party plan business"

FaceBook For Home Party Plan

Social Media to Promote Party Plan Business

The party plan industry seems to have slow adopters of the social media for generating leads.

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The invention of social media has resulted in an incredibly large and ever growing online community. Thanks to social media platforms such as Facebook, access to potential clients has become easier. There is a wealth of opportunity that sits on the other side of your computer screen and once you have identified who your target market is, social media can be a gold mine. Facebook currently has over 500 million active users and over 50% of those active users log on to their Facebook accounts at least once per day. Some analysts have estimated that the average users collectively spend over 700 billion minutes per month on Facebook.

Local Leads For Party Plan

Your home party plan business has become easier but it is important that you maximize your accessibility and find leads by using Facebook to market your business in as many ways as possible. The following are the top ways to promote your business on the social media giant and still grow a local business.

  1. Use your Facebook profile- Creating your user profile is the first step in the process and having a profile is required if you want to create a group or page. It is important to be as thorough as possible when completing your profile but be careful not to reveal too much personal information. It is wise to include your website URL in as many locations on your profile as possible. Once your profile is complete, you can begin the task of adding friends each day. Currently, there is a limit of 5,000 friends and you can have up to 1000 friends on each list. This is a great feature because you may have one list for family and one for clients. You can also create lists for local clients and others for those farther away.
  2. Create a Facebook group- Groups are a great place to discuss topics of your choice. Groups can be specific for your niche or for your local market. You can perhaps choose a product that you would like to feature and discuss the benefits and uses of the product to draw interest. These groups can act as mini-forums and you will have an automatic audience for your home party plan business.
  3. Create a Facebook Page- Facebook pages were designed with businesses in mind and they have similar features to the groups that can be created. This is where you market your party plan business. There are additional key features that may make pages a better option for you. The main benefit of a Facebook page is that it is indexed by Google and is available even for non-Facebook members to see. When you create your business page, be sure you become familiar with created SEO friendly text.
  4. Utilize Facebook Ads- Facebook ads are an excellent way to increase exposure of your business. You have the ability to target your users by age, location, gender and interests. An added benefit is that you have the option of advertising your external webpage or your Facebook page.

Market Your Business Online

Everyone in party plan should take advantage of every opportunity to market their business. Online marketing should be one more part of your plan. If you are not a member of Facebook, join today and start working on creating a solid clientele by using Facebook promotion! Learn more about how to drive traffic to your party plan website using social media.


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Have Great Home Party Business Shows!

No one wants to slave away over the planning and preparation of a great party for their products only to have a mediocre attendance once you arrive. Fortunately, with a little homework and effort on your part, you can virtually guarantee that your next party event will be a raving success. The secret is to find a way to climb inside of the minds of your potential party attendees and learn what it takes to maximize every moment, from the moment they arrive until the party is over and no one wants to leave!

Be Selective Picking Party Hosts

Good consultants qualify the host or hostess. Everyone is not a good host. Make sure that you pick good hosts that are willing to collaborate with you and participate in host coaching sessions. If they do not want to put any effort into the show, then chances are they show will not be worth your time.

No matter how amazing your products or parties, a great deal of your success or failure at a party lies squarely in the lap of your host. That’s why you should invest a portion of your time instructing potential hosts about their responsibilities and clever ways that they can entertain and attract fresh faces and other potential hosts. This means that you should take the time out to educate your potential hostesses on their potential rewards and benefits with plenty of time before the actual date of the event. The more they know, the more motivated they will be to give and be their all. Additionally, consider creating a brief “training manual” that suggests games, events, raffles, door prizes and other topics that increase the entertainment value of the actual party event. With a little inspiration, you’d be amazed at how quickly each hostess or host will come up with creative innovations and ways to get their bookings full to capacity.

Party Plan Business Consultants Must Study

As a party plan business consultant, make it a Point to Attend a NUMBER of Different Parties. Just as writers are encouraged to spend a lot of time reading in order to perfect their craft, as a party or event planner, you should make it a point to attend a number of different parties and similar events as a source of inspiration and motivation. If you sell Pampered Chef then visit Tastefully Simple parties. If you sell Avon, go to Tupperware parties. Diversity is the key.

Finally, never forget how important visibility is to your success. Always be promoting!



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